Discover more from Inside Web3 │ By Julian Ivaldy
Inside Web3 | Happy 2023
Logbook of a Web3 builder: News, resources, fundraising, and learnings
I hope you all had a wonderful Christmas 🎄🎅
For my part, I spent Christmas with the sun, in the southwest of France, in my hometown: Hossegor 🌅👇
I took advantage of this festive period to redo the Mobula docs. We also released the developer docs. We used to use Gitbook, but we found the solution quite limited. In addition, we wanted to have more flexibility in the regular documentation changes. We have migrated our documentation to Notion, which we already use a lot internally. We used the tool Super to transform our Notion docs into ergonomic documentation.
Additionally, we've been working on the Mobula Q1 roadmap, data collection, and the upcoming Mobula token seed sale. I also spent a few hours with my friends from Web3 Marketing Tribe on a Youtube video that will be released soon. In the video, we talked about Mobula and Web3 entrepreneurship in general. I will share the video as soon as it is published :)
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🤝 Mobula is hiring:
We are looking for a talented product designer, a Figma star 🕺.
The position is full-time & remote. The job will involve bringing ideas and mockups to life. You'll work on the UI/UX for the Mobula platform or the upcoming Mobula Mobile app. If you recognize yourself or have a recommendation, message me on Twitter.
Inside Web3 | Happy 2023
💼 Entrepreneurial Resources
🗞 Web3 News
🇹🇷 Turkish central bank completes first CBDC trials for digital lira
Turkey’s central bank has completed the first of its trials for the country’s central bank digital currency (CBDC), the Digital Turkish Lira.
📚 UNICEF Brazil Reveals Collaboration with Upland to Support Web3 Education
UNICEF Brazil has announced a collaboration with Upland to support web3 education programs and training opportunities for young people in Brazil.
🤵♀️ Huobi Exchange to Empower Women in Crypto, Says Justin Sun
One of the most prominent figures in the crypto world, H.E. Justin Sun, announced that Huobi Global would focus on bringing balance and diversity to the workplace.
🇨🇳 How China Threatens to Splinter the Metaverse
In the future, the metaverse could be split into two: China and the rest of the world.
👹 Lesser Evil? Terra and FTX’s Role in Bringing Down the Crypto Market
2022 will be a year to forget for the virtual assets sphere. Following the industry’s impressive growth in 2021, many predicted 2022 would also be prosperous. Some analysts even tipped BTC to hit a $100k price mark.
💼 Web3 Entrepreneurial Resources
🕹️ How to Level Up Your Knowledge of Web3 Gaming
Blockchain technology redefines the gaming industry and allows players to own their digital identities and assets. Here's how to get started.
📟 Build and Deploy an Online Multiplayer Web 3 NFT Card Game | Full Course
You're still early in catching the trend and building your first blockchain application. Create your characters, create and join live battles, choose your battleground, and battle other players in real time.
🤝 How to pursue a career in Web 3.0, Blockchain, and Cryptocurrency
This post will explain why the Web 3.0 ecosystem is worth understanding and career pursuit.
🏦 Web3 Fundraising
Here are a few reminders to start the year :)
Launching a Web3 business is not about launching a crypto ❌
Launching a Web3 business is about launching a business like any other that answers a real problem that people are willing to pay for. The difference with other businesses is that this one includes blockchain in its solution.
The marketing approach may be different, especially with the tokenized aspect. The philosophy of Web3 or product development also has some differences. But in the end, every business is operated differently, and you can market a Web3 project with a Web2 philosophy or old-fashioned marketing strategies, but you will surely have difficulties.
In the end, the use of the blockchain differs, and that can be done at many different levels.
It's not enough (anymore) to create crypto with no purpose or even to take an existing Web2 solution and add crypto to it to make it a successful Web3 business. The addition of blockchain has to make sense.
It can make sense if ownership is a key element in your business
→ Interesting for fantasy games where you create value through your usage, but you don't own it - without blockchain.
It can make sense if you have a performance issue for long & costly processes
→ Interesting for complex systems such as data aggregation & processing by a limited team of humans VS a decentralized, scalable & extensible organization.
It can make sense if you have financial barriers to entry
-> Interesting for costly assets that can be, thanks to the blockchain, easily & safely partitioned between several people, like real estate.
The three steps to launching a Web3 business in 2023
This week, my buddies at Web3 Marketing Tribe asked me to share the three steps to launching your Web3 business. Here's my answer:
1 - Identify the problem you want to solve and gather as many people as possible
The first step is to envision the problem you want to solve clearly. You also need to have an idea of what solution you could bring to the table to launch into a challenge that you will be able to answer. As we saw above, you need to think of a solution where blockchain makes sense. This excellent exercise will save you time in finding your product-market fit. Indeed, if people join your community, they actively want to find a solution to the problem you are trying to solve. So you'll be right on target.
2 - Co-create the solution with your community by bootstrapping
Quickly create a community. Start by inviting your friends, then ask them to invite people who might have the problems you are solving. Redirect people from other groups & communities, etc. Co-create your solution with your community. You must document everything, ask for their opinion, and involve them in developing the project. You must launch your project in a bootstrapping logic. If it helps, I detail the notion of bootstrapping in this article: Create a Web3 Startup: Everything You Need to Know to Build a Successful Web3 Company
3 - Follow the right roadmap
Your priority is ensuring your solution works and that people use it. Whether it's a tool, a service, training, etc., you must ensure the solution meets the market. You should always put the solution you are proposing first and tokenization second. Sometimes tokenization is at the heart of the project, but that's not a problem. You can test a tokenized Web3 product without its crypto being tradable or exchangeable.
We have been testing the crypto aggregator tool with Mobula for six months. The blockchain is at the center of the tool, primarily used for the efficiency of the data aggregation process. We created the decentralized aggregation infrastructure and launched a trial token that can be obtained by DAO members but is not launched, tradable or exchangeable yet. Only DAO people can get it, which keeps us focused on the product. We start to be interested in the crypto launch & flows only now that the use of the product is validated.